Latest updates from Google, Facebook and more

Ad Platforms

Google’s New 3-Strikes Rule in a Nutshell

Last month, Google announced that starting this September, there would be a new three-strikes policy system in place.

Katarina White August 6, 2021

Optily vs Google Ads: Which should I use?

You’ve tried Facebook Ads and tried Google Ads, but haven’t seen an increase in your ROAS? Maybe it’s time to truly optimize your ads with Optily!

Take a look >>

Cian Fogarty July 2, 2021

Google Scraps Third-Party Cookies in Chrome

How will Google’s decision to remove third-party cookies from Chrome affect the digital marketing industry? And more importantly your business?

Take a look >>

Cian Fogarty June 29, 2021

Joe Martinez: Beyond Facebook and Google

Are you only running ads on Facebook and Google? If so, you’re probably missing out on some great potential audiences.

Take a look >>

Katarina White June 21, 2021

The Complete Guide to Facebook Business Suite

The ultimate guide to Facebook Business Suite. Everything you need to know to fully optimize your business and thrive across both Facebook and Instagram.

Take a look >>

Cian Fogarty June 18, 2021

Optily Shorts: Post-iOS 14 Facebook Attribution Window Changes

Facebook has implemented some changes to new ads following the release of iOS 14. What are they and what do they mean for you?

Take a look >>

Katarina White May 21, 2021

Why is Facebook Marketplace a good place to advertise?

With over 800 million people in over 70 different countries, every single month, Facebook Marketplace is one BIG garage sale your eCommerce store can’t overlook.

Take a look >>

Cian Fogarty May 5, 2021

Anatomy of a Google (Adwords) Ad

What is in a name? That which we call Adwords by any other name would sell as sweet.

Take a look >>

Katarina White April 30, 2021

Kirk Williams on Next Level Google Shopping

Kirk really likes the term “black hole” when it comes to the data (or lack thereof) you get out of Google Smart Shopping analytics, so tread carefully when starting out. Where’s our data Google???

Take a look >>

Katarina White April 26, 2021

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Ad Platforms

Google’s New 3-Strikes Rule in a Nutshell

Optily vs Google Ads: Which should I use?

Google Scraps Third-Party Cookies in Chrome

Joe Martinez: Beyond Facebook and Google

The Complete Guide to Facebook Business Suite

Optily Shorts: Post-iOS 14 Facebook Attribution Window Changes

Why is Facebook Marketplace a good place to advertise?

Anatomy of a Google (Adwords) Ad

Kirk Williams on Next Level Google Shopping

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